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Some of the
tactics and tricks are so
simple it is difficult to understand why we have never used them before,
while others take more figuring out, but are equally well proven.
Some have
generated leads so quickly that the leads have come in
even before the marketing campaign had completed its run!, while
others, that apply some of the most advanced methods of
influence and persuasion, have turned £20,000+opportunities into
firm leads (and ultimately sales) within 39 mins - timed!
"A Startup Guide
Unlike Any Other"
We calculate that it would take in
region of 6 months solid reading, training and trial and error to
acquire only a fraction of the knowledge that is laid out in this
step-by-step guide.
Take for example the idea of developing your very own Sales DNA™.
Now this is something that we have never come across before, but when
you see it you begin to wonder how anyone has ever been successful in
sales without it.
We
calculate that this foundation alone has over 100 different
elements, every one bringing with it a unique sales advantage. And
that's just the beginning.
"Over
150 Different Tricks, Techniques and Innovations That You Can
Use and Re-Use To Increase Your Sales & Income"
The best way to understand what you
will get is to take a look at the journey it takes you on.
Your
journey begins with a new
section on
How To
Identify A Million Dollar Product
- which gives you a step-by-step guide to four practical and proven
methods of how you can identify a product (service or solution) that has
the potential to become your Million dollar asset.
And these
methods are equally applicable whether you already have a solution or are looking for
a new one to base your startup business on.
These
methods are so central to your success that if you are not familiar with
them already you may already be running blind.
"The Right & Wrong Way To KickStart Your
Million Dollar Sales"
It
tells you exactly HOW to Kickstart your sales process in the
most comprehensive way we have every seen. It not only
helps you to understand how to sell your solution better, but
how to translate every aspect of your solution into a Million
Dollar Sales Currency that you can spend
on EVERY marketing and sales
activity (web, marketing collateral, Direct Response Marketing,
Constant Contact, Elevator Pitch, Sales Technique,
Presentations, Proposals, Adwords and much more..).
In our opinion the guide is
worth the investment for this section alone, because it takes you
through over 100 critical success factors that you probably already
know, but have rarely bothered to consider or take advantage of until now.
"Internet Marketing for Startups"
Internet
Marketing is complex, and it starts at the VERY beginning with your Website - but
did you realise that most Startup websites simply don't
work for you (regardless of how pretty they are!).
The guide not only tells you why, but what you can do about it.
So the
guide shows you How To Create a Website That Really does work -
it gives you the background, it gives you the
options and
it shows you exactly how to do it. It shows you how to use the Internet and Internet Marketing; how to
create Adwords that actually deliver, shares sneaky internet marketing
strategies and shows you how to modify your existing website to generate
more business. And it even includes lists and links of over 44 things (yes
44)! that you need if you are going to make a success of an internet
business.
And that's
not all, because it integrates with the web strategy how you can use
other essential approaches to generate business, including one
VERY exciting and successful Direct Response Marketing approach that has
netted some amazing successes in the past.
And the
Tricks just keep unfolding...
"The Psychology of Influence"
Having got your
internet, website and internet marketing well under way it then
looks at the amazing things that you can do to genuinely Influence the market to invest in your solution
(52 in all!) . It reviews Dr Robert Cialdini's book on the
subject of the Psychology pf Persuasion and shows you how to
apply the key Psychological Triggers (plus 3 more) to the
success of your Startup business.
But
its still not finished - it takes you on a (long but
incredibly valuable) voyage of discovery of how to sell in ways
that will avoid the pitfalls of
nearly every other startup. It covers Selling and Hypnotic Selling, and on
through a complete, yet straightforward sales process from
Golden Rules to how you keep the business flowing.
It includes
everything you would need to be successful from preparation,
marketing approaches, memory aides, pain funnels, money saving
qualification criteria, proposal templates to tips on
negotiation, winning and securing the business. It even
includes sections on how to break out of the "Contracts" impasse
that slows down so many Startup deals.
"Proven Over and Over Again"
Although the guide is NEW, everything in it has been proven over and
over again. It has been used to sell everything from complex information
technology to Bailiff Services ! And it
works just as well.
Now this may sound far fetched, but
when you see how it works you will understand that regardless of what
you have to sell, there are common factors that make it universal.
And for the first time in our experience we now have a sales guide that
shows you how to take advantage of the intrinsic characteristics and
predictability of the buyer - rather than focusing entirely on the sales
process.
OK, so it's
a great guide.. but what do you get for your money?
Here's a summary of
just some of the things it contains: |